This morning I saw a commercial on TV that I have seen multiple times over the last few weeks. Their closing statement struck me differently this morning. They end the spot with: “Christmas costs less at XXXXXXX*. (*Don’t really want to pick a fight with them, so it will remain anonymous!)
I understand the concept: Shop at our store where things cost less.
But…but…does Christmas truly have to ‘cost’ anything?
It just made me kind of sad that it is so commercial and dollar-oriented. Yes, we spend money on gifts, but I rather long for a society that doesn’t place so much importance on gifts that cost money, even if it’s ‘less’ money than other stores.
As a child, I read the Little House books over and over and have always marveled at the simplicity of gifts. It’s time to go back to those days…